Growth
We get behind good and wholesome ideas. With years of experience scaling and investing in young companies, we understand the nuances of scaling early-stage ventures and can partner with you as a senior operating executive, advisor, or investor.
Balance
We believe lasting growth is nuanced and holistic and happens through a delicate balance of:
Bias towards action + Long-term strategy and scalable process
Data-driven decision making + Creative excellence
Brand-elevating storytelling + Rigorous growth optimization
Hiring functional experts + Developing strong people managers
Meet our founder, Mark Chou
The third employee and first executive hire at Away, Mark scaled the travel and lifestyle brand from launch to $150 million in annual revenue in less than 3 years while hitting profitability, before leading Away’s international expansion – managing 40 employees across seven teams over the course of four years as part of the company’s founding team. That was after he scaled cult brand ONA (where he oversaw growth marketing, brand marketing, PR, editorial, and digital product) to a successful private equity acquisition in 2015.
However, Mark is more than just a senior operator, with a background in M&A at The Blackstone Group and VC at the New York City Investment Fund. Having been on both sides of the table, he embodies the balance that Bradhurst Ventures brings to early stage ventures and their management teams.
But Mark’s proudest achievement of all? Being photographed by Bill Cunningham for the New York Times’ On The Street.
Mark graduated from The Wharton School at the University of Pennsylvania and lived in New York City for nearly 15 years before recently moving to Nashville, where he lives with his wife and two children. Find him on LinkedIn and Instagram.
Consulting
Bradhurst Ventures provides:
Project-based consulting (marketing audits, budgeting strategic planning, org design and hiring, etc.)
Interim leadership (stop-gap exec leadership while you’re backfilling for a senior leader)
Fractional COO / CMO (when you need an experienced right hand but not a full-time exec)
Advisory
Bradhurst Ventures advises both early stage companies and investment firms on topics ranging from talent acquisition and org design to marketing and digital strategy to international expansion and strategic planning, especially in a high growth context. Available to companies worldwide.
Investing
Bradhurst Ventures invests primarily in pre-seed through Series A rounds of consumer startups with a strong foundation in brand and compelling economics, as well as the software companies serving them.
Find a full list of Bradhurst Ventures portfolio companies here.
Select Press and Case Studies
How Startups are Recalibrating Their C-Suites, Modern Retail
Why DTC Brands Are Partnering Up, Modern Retail
The New Growth Marketer, Modern Retail | PDF
The Books to Read Before You Start a Business, Wall Street Journal | Print Edition PDF
Online Startups Vie for Shoppers' Attention on Prime Day, CNBC
How Luxury Brand SENREVE Found Growth in Asia, Forbes
SENREVE Appoints New Chief Growth Officer, WWD | PDF
Next Generation Luxury Brand SENREVE Appoints Industry Veteran Mark Chou As Chief Growth Officer, PR Newswire
Contributor Twenty: Mark Chou, Bradhurst Ventures, Le Cinq
How DTC Growth Experts Built Their Brands, Faraday
Away: Scaling a DTC Travel Brand, Harvard Business Publishing
Speaking Engagements
Consumer Connection: Creating Brand Longevity, 3686 Festival (LaunchTN)
Brand Strategy: Identity & Ideology in the Marketplace, Praxis Accelerator
Building the Team: Hiring for Scale, Praxis Accelerator
Organizational Culture: Designing for Excellence, Equity, and Joy, Praxis Accelerator
DTC in the Year of Change: 2020’s Impact on Consumer Appetite for DTC, Diffusion PR
Direct Currents: DTC Growth Strategies, Faraday
Retail Brand-Building, Wharton Graduate Retail Conference
Leveraging Technology for More Effective Marketing: Speaking to Millennial Consumers, Wharton Marketing Conference
The Future of Retail: Understanding the Evolution of Physical Space in Commerce, Blackstone Real Estate Innovation Series (w/ NEA)
Testing New Digital Marketing Strategies To Drive Acquisition, eTail East
Marketing Playbooks for All Sizes, CommerceNext
Customer Experiences in an Omnichannel World, Kustomer Direct-to-Consumer Summit
Writing
As a writer, Mark has contributed to publications such as Sprezza and Ivy Style, with a focus on menswear coverage.